The main goal of the Fish.log project was the construction of two wholesale fish markets in Croatia - one in Poreč and one in Rijeka - and the building and reconstruction of the necessary logistic infrastructure used by small and medium-sized entrepreneurs of the fishing sector on the territory of the Primorsko-Goranska Region and the Region of Istria.

The Istrian Development Agency (IDA) Ltd. was responsible for the construction and equipping of the wholesale fish market in Poreč.

The partners’ joint convention on the establishing of the Fish. log project was signed on 1 February 2004 in Rimini, committing the partners to the fulfilment of the Contract obligations. By signing the Contract, the Region of Istria adopted the obligation to prepare a Feasibility Study for the Building of Wholesale Fish Markets in the Regions of Istria and Primorsko-Goranska, to develop the technical project and documentation and to obtain the building permit for the construction of the wholesale fish market in Poreč. In addition, the Region of Istria was responsible for the organization of promotional seminars and meetings aimed at the local promotion of the project, as well as training of the future staff of the wholesale fish market.

The project leaders were the Italian regions of Friuli-Venezia Giulia, Veneto and Emilia-Romagna. The Fish. log project was largely funded pursuant to the Italian Law 84 from 2001, which foresees the allocation of incentive funds for development projects in South-East European countries in transition.

The project was officially completed on 31 December 2007.